About Blue Fin Digital

Blue Fin Digital is the leading provider of powerful and effective online solutions for small businesses in Charlotte, NC, and beyond. With over 25 years of experience, our team can help you create a website that stands out visually and ranks high in search engine results so customers will find your business quickly.

We’ll also design targeted campaigns to drive traffic directly to your site and gain relevant leads from potential new clients!

So reach out today and discover how Blue Fin Digital’s expertise can make all the difference in fueling real growth within your organization.

About The Owner

Bill Pettus
Bill Pettus

In the dynamic world of digital marketing, few stories are as compelling as that of Bill Pettus, the founder and president of Blue Fin Digital. Since its official inception in 2014, Blue Fin Digital has stood as a beacon of hope and growth for small businesses and entrepreneurs, offering a suite of services, including website design, SEO, and PPC advertising.

Bill’s journey into digital marketing was inspired by a personal narrative – witnessing his father’s challenges as a small business owner. This experience, coupled with encounters throughout his career, solidified his resolve to aid businesses that excel in their offerings but struggle in marketing themselves.

“With over two decades of mastery in SEO, web design, and online advertising, I am passionately committed to catapulting the online growth of businesses, from nimble startups to seasoned enterprises. My strategy is a potent mix of innovative, data-driven tactics and custom creative solutions crafted to meet the unique demands of each client. This approach boosts visibility and drives robust business expansion through enhanced traffic, elevated customer engagement, and superior conversion rates. By consistently leading the charge in digital trends and refining techniques, I fully empower companies to leverage their online presence for maximum impact.”

 – Bill Pettus

Before establishing Blue Fin Digital as a full-time venture, Bill honed his expertise through freelance work and full-time employment beginning in 1996. This period allowed him to grasp the nuanced needs of small businesses and the importance of efficient, cost-effective digital marketing solutions. Transitioning from a stable corporate job to entrepreneurship, Bill embraced the challenges and joys of small business ownership, a decision he considers one of the most rewarding in his professional life.

Bill’s philosophy of “never settling” and continually striving for more is at the core of Blue Fin Digital’s success. This ethos is evident in his commitment to staying abreast of the latest innovations and trends in digital marketing, ensuring that every project benefits from cutting-edge strategies.

Bill’s empathy and understanding, stemming from his own entrepreneurial journey, make him a unique asset to his clients. His approach is grounded in compassion and reassurance, providing much-needed support in the often tumultuous path of business growth.

A significant highlight in his career was helping multiple industrial distribution clients transition to online sales, which has led to over $25 million in revenue since 2018. These success stories are a testament to Bill’s ability to transform and adapt businesses to the digital age.

Looking ahead, Bill envisions Blue Fin Digital aligning with other organizations to expand its reach and help more small businesses achieve success. His interest in AI reflects his forward-thinking attitude, as he recognizes its potential to revolutionize digital marketing and business support.

In his personal life, Bill cherishes time spent with his wife Kristen, their three dogs, and his daughter Ashley. His hobbies include exploring new business opportunities and real estate, driven by his love for envisioning potential in various ventures.

Bill Pettus is not just a digital marketing expert but a visionary leader whose personal and professional experiences shape his unique approach to empowering small businesses. His story is one of resilience, innovation, and an unwavering commitment to making a difference in the business world.

Contact Us

(803) 372-8831

Mon-Fri: 8am – 5pm
Saturday: Closed
Sunday: Closed

Still Have A Question About Blue Fin Digital?

Contact us today so that we can discuss your goals in detail to see what is the best solution for your business and budget.